Friday 11 November 2011

viedogame: Activision donates $3 million to veterans' charity

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Activision donates $3 million to veterans' charity
Nov 11th 2011, 19:57

Call of Duty publisher makes sizable contribution to non-profit organization that aids soldier reintegration.

Activision's latest blockbuster Call of Duty: Modern Warfare 3 has set day-one records with 6.5 million units sold and over $400 million in revenue in the US and UK. To give back to the people on which the game is inspired, and honor their efforts on Veteran's Day, the publisher has donated $3 million to its own non-profit organization, the Call of Duty Endowment.

The Call of Duty Endowment is an organization focused on helping soldiers transition into civilian jobs through vocational training and placement following their service(s) of duty. CODE was founded in 2009 by Activision Blizzard, and this latest grant adds to a previous total of $2 million in donations from the publisher, $1.5 million of which has gone to former service people.

Activision has held various philanthropic events over the past few years. The first Call of Duty XP fan convention took place earlier this year offering gamers a chance to check out Modern Warfare 3 early, and participate in other Call of Duty-related activities. Admission to the event cost $150 per person, and all proceeds from ticket sales also went to the Call of Duty Endowment.

For more on Call of Duty: Modern Warfare 3, check out GameSpot's review.

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