PlayStation maker reported to be in talks with media companies to offer streaming television channel package to TVs and consoles.
Sony and Microsoft have been offering downloadable movies and TV shows on their respective consoles services for years, but the current pay-per-download model may be changing if a recent report is to be believed.
The Wall Street Journal reports that Sony has approached several big media companies in an effort to secure TV channels for a planned Web-delivered content service. The list of content providers purported to be in the mix include Comcast's NBC Universal, Discovery Communications Inc., and News Corp.
Rather than offer a full lineup of channels like traditional cable providers, the report suggests that Sony is looking to provide a more curated group of channels that can be delivered at a lower package price than traditional offerings. However, the report indicates that individual content providers may be wary of engaging in such a platform out of apprehension about potentially damaging in-place relationships with big cable and satellite providers.
These reports come at a time when Microsoft is expanding live TV service through cable providers for the Xbox 360. Sony CEO Howard Stringer has also recently made comments about the TV space, saying the company has a "tremendous amount of research and development going into a different kind of TV set."
Sony had nothing to publicly say in regards to the purported service, with a company spokesperson telling the Wall Street Journal, "As such with these kinds of speculations, we won't be commenting on rumors."
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